Errand
Errand is a new and innovative addition to the world of door dashing and uber driving.
The founders found a need for more hands, more time in the day, and more present parents. Errand fills in that gap by allowing people to have an errand crossed off of their list. Whether that task was going to the grocery store, dropping off a package, returning a too-small shirt, etc. Errand can find someone to do that task for you.
The founders approached our team with simple branding and a different name. Together with the husband and wife duo, we created a new brand strategy, name, and visual identity for their app. We wanted to create an air of fun and lightness, where the app takes care of the dirty work and the consumer has more time on their hands for the things that matter most in life. Whether that’s spending more time with family and friends, investing in a new hobby, or just making work life easier, Errand has got your back. The brand is friendly with several mascots that represent the various errands that are available. But the wordmark itself conveys speediness and the benefit of time gained.
Overall, I had so much fun creating this brand for this new company. I think you can tell.